Staropramen and The Marketing Store held a spooky immersive screening at Village Underground to mark Hallowe’en as an award for 300 competition winners.

Bram Stoker’s Dracula was shown to the crowd as they chomped on popcorn and drank all the Staropramen they could muster in their vintage cinema seats, as actors, scent technology and theatrical lighting combined to give the room the true feeling of the classic film. There was even a string quartet to accompany the credits.

A hog roast after the moving pictures lined everyone’s stomachs ready to dance any ghoulish feelings off at a DJ set, being careful not to bump into any fanged fanatics on the dance floor…

Street Kitchen provided a delicious three-course meal, with Alpines, MNEK, and Rudimental delivering some great entertainment. We’re delighted so much was raised for a good cause.

star-screening staropramen